The exercise best for weight loss is simple to find if you know what you are looking for. It's easy to get hung up on questions about which exercise burns most calories and what time of day is best for exercising. The best exercise is one which conforms to certain basic rules and that you actually will do every day.

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• Diets are, by their nature, short term. To lose weight and keep it off, you need to change your lifestyle forever. But don't worry, it's not as hard as you think!
• If you just cut down on calories, there is a real danger that your body's defence mechanism will kick in, and you will enter 'starvation mode'. Then you start to lose muscle mass and your metabolic rate slows down, so you don't need so many calories to survive. So you're initial weight loss begins to level off. Sound familiar?
• Dieting makes you spend your whole life thinking about food. If you think about it all the time, what do you think you spend your time craving? So falling off the wagon becomes almost a certainty.

So if exercise is best for weight loss, how do you choose the best type for you?

• Firstly, don't worry about whether this is better than that, when it comes to exercise. If you stick to the basic rules, almost anything will work.
• Aerobic exercise is essential. I'm talking about walking, running, swimming etc. Resistance exercise (like weight lifting) may be good for developing muscles, but it just does not burn enough calories on its own to enable you to lose weight.
• The more intense the exercise, the better. BUT you must ensure that you build up gradually. If you have not exercised for years, do not start out on something as demanding as running marathons. Start with walking for 15 minutes a day, then 30 minutes, then walking a bit faster, and so on. You can make really quick progress this way. If you try to start at too high a level, you run a serious risk of ending up in the emergency room (or worse). Ask your doctor what level he would recommend when you see him before you start your new fitness regime. Seeing the doctor before starting exercising is ESSENTIAL.
• Find an exercise that you enjoy doing. Be brave and try new things. I always used to hate running at school, but now I'm a bit older (try 30 years!) I really enjoy it. Just keep experimenting until you hit upon the right thing for you.

The final piece in the jigsaw is the question of getting motivated. For many of us this can be the biggest problem. However, it is possible to change the way that you think about exercise.

When you were a child, there must have been things that you hated to eat, that you now love. Or vice versa. The foods haven't changed, but you have changed the way that you think about them. You may not know how you did it, but you changed you mind.

Now you can learn to change your mind about exercise. Simple techniques can enable you to love exercising. Then how easy will it be to lose weight?

Tom Venuto has written the most popular book on the internet on the subject of losing weight and getting fit, called Burn the Fat, Feed the muscle. Tom's a professional bodybuilder and fitness coach and really knows how to shed body fat. You may not want to end up looking like a body builder (I certainly don't!) but his program allows people to lose the weight they want to.

Part of Tom's course is a simple to follow set of steps for getting yourself completely motivated for your fitness regime. It really is the best program on the internet, so if you are serious about losing weight check it out here.